Tuesday, September 11, 2007

Spoiling Dinner



This picture is a true image ! Unimaginable that any company would use the word "spoil" in any context in a tagline for marketing food products.

But apparently there are great minds who are convinced that consumers would somehow crack the code and get the message (?) they are seeking to convey .


Yours truly had the opportunity to watch the fate of this stall for 45 mins (while waiting to get a cab ) . Not a single consumer was seen at the stall . Perhaps they could understand English ?


With this tagline Auntie Anne's should perhaps exclusively target non-English speaking consumers .

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