....News of the Tirupati laddu seeking GI protection comes with all the ironies of mixing the sacred with the profane. Here we have a temple with all its antiquity invoking a contemporary social institution, intellectual property rights, to assert its presence and secure its rights....
Posted by Savitha Rao at 9:25 PM
Labels: branding, India, think about it
1 comment:
It may not be a temple per se. With GI, without GI, inspite GI people are going to throng. This is probably some "opportunistic" bureaucrats doing - the fact that there can be only one Tirupati and one Tirupati laddu.
I somehow think tht the GI thing should be restricted only to natural things and not to stuff prepared by people...
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